Lewana Mulana

Future Career Strategy Using My Digital Leadership Portfolio in the Entertainment Music Industry

As an accomplished singer and entertainer, I bring a rich background in classical vocals that I honed at the prestigious Melba Conservatorium in Melbourne, Australia. My academic journey includes a bachelor’s degree in music business management from The Los Angeles Film School, where I graduated with the highest honors, Summa Cum Laude, and I am currently pursuing a Master’s in Entertainment Business at Full Sail University. Together, these experiences have forged a digital leadership portfolio that serves as a dynamic showcase of my multifaceted talents, extensive global experience, and innovative approaches to industry challenges.

This portfolio encapsulates my evolution from classical training to my current endeavors in contemporary music, reflecting my performance skills and my understanding of the music business. Within its pages, you will find an array of performance samples, studio recordings, and engaging videos that offer a glimpse into my creative process and approach to project leadership. I intend to leverage this portfolio by distributing it among my industry contacts, collaborators, and potential employers, utilizing my website, social media platforms, and direct email outreach to maximize visibility.

During auditions and interviews, I will use this portfolio to vividly demonstrate my artistic abilities, work ethic, and dedication to my craft. To ensure my portfolio remains current and relevant, I will consistently update it with fresh content, such as captivating performances, behind-the-scenes footage, thought-provoking industry insights, and testimonials from peers and mentors. I also plan to enrich it with virtual performances, engaging podcasts, and informative tutorials focused on branding and digital marketing designed for artists.

Ultimately, I want this portfolio to position me as a thought leader in the competitive entertainment music industry. Through this comprehensive approach, I aim to attract exciting opportunities, enhance my brand, and exemplify my leadership and vision in an ever-evolving landscape.